About Natraj Industries
Natraj Industries is a leading FMEG (Fast Moving Electrical Goods) company with a strong global footprint, manufacturing an extensive range of electrical products for residential, commercial, and industrial applications. Its key brands, Magdolin and Polostar, are synonymous with quality and innovation.
Driven by a commitment to excellence and customer satisfaction, Natraj Industries has built a robust distribution network, established exclusive brand showrooms, and ensured superior service standards. The company places high importance on sustainability, actively promoting renewable energy, waste reduction, and environmental conservation.In addition, Natraj Industries upholds a strong sense of social responsibility through impactful initiatives in education, sanitation, and community development, contributing meaningfully to a better and more sustainable future.
Making it in India, taking it to the World
Making it in India, taking it to the World: Natraj Industries has established itself as a house of powerful brands, including Magdolin and Polostar, enabling it to effectively cater to diverse consumer segments and evolving market needs. Demonstrating remarkable self-reliance, the company manufactures 90% of its finished products in-house through its extensive production base in India. With state-of-the-art manufacturing facilities across India, including all southern states, Natraj Industries has built a strong foundation of quality and innovation. Its vast network of dealers and retailers across the country ensures widespread availability and a deep connection with customers nationwide.Unmatched Distribution Strengths
Natraj Industries pioneered the concept of exclusive brand showrooms in the electrical industry with ‘Natraj Exclusive Brand Stores’. Today, over 1000+ Natraj Exclusive Brand Stores across the country are helping customers, both domestic and commercial, to choose from a wide variety of products for different applications.
Natraj Industries became the first FMEG company to offer doorstep service via its initiative ‘Natraj Connect’. Thanks to the quality of products and quicker service, the company has achieved minimal customer complaints and the highest levels of customer satisfaction.
Natraj, A Great Place to Work
Natraj, A Great Place to Work
Natraj Industries has once again been recognised as a ‘Great Place to Work’ Certified™ organisation.
We proudly participated in an employee survey conducted by the Great Place to Work® Institute, where almost 100% of our employees took part in the assessment.
The Great Place to Work® Assessment is regarded as the Gold Standard in workplace culture evaluation, ensuring complete transparency and credibility with no jury or individual influence on the results. Our company has earned this recognition based on a rigorous assessment independently conducted by the Great Place to Work® Institute India.
The Great Place to Work® Assessment is regarded as the Gold Standard in workplace culture evaluation, ensuring complete transparency and credibility with no jury or individual influence on the results. Our company has earned this recognition based on a rigorous assessment independently conducted by the Great Place to Work® Institute India.
This certification is evidence of the solidarity and resilience of the Natraj Industries Family in a highly competitive and dynamic business environment. It also reflects the pride and passion of our team to achieve greater heights, and we thank you for your continuous commitment in making the organisation we are today.